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Resources: Youth and Young Adults

Youth and Young Adults: Legislation in New Brunswick

Smoke-Free Places Act 
New Brunswick Government
The Smoke-Free Places Act eliminates exposure to tobacco use and second-hand smoke where we work, learn and play, which helps protect our health, prevent smoking initiation by youth and prevents relapses in adults who are trying to or have already quit. This legislation prohibits smoking cigarettes as well as vaping electronic cigarettes and the use of water pipes in all enclosed public places, indoor workplaces, and school grounds, as well as in vehicles when a person under the age of 16 is present. As of July 1, 2015, the Smoke-Free Places Act has expanded the areas in which smoking cigarettes as well as using electronic cigarettes and water pipes is not permitted to include many public outdoor settings. A toll-free number is provided to report violations of the Smoke-free Places Act and to obtain additional information on this legislation: 1-866-234-4234. 
View the Act online.

Tobacco and Electronic Cigarette Sales Act
New Brunswick Government
The purpose of the Tobacco and Electronic Cigarette Sales Act is to protect the health of New Brunswickers, especially youth, by restricting their access to tobacco products and electronic cigarettes and preventing the display of tobacco products which helps in reducing the visibility of tobacco. As of January 1, 2016, the Tobacco and Electronic Cigarette Sales Act prohibits the sale of all flavoured tobacco products, including menthol, in New Brunswick. The sale of e-cigarettes and e-juices to persons under 19 years of age is also prohibited.
View the Act online. 

Tobacco Tax Act
New Brunswick Government
Raising the price of tobacco products through taxation discourages youth from starting to smoke. Increasing licensing fees discourages retailers from selling tobacco which reduces the overall number of tobacco retailers.
View the Act online.

Youth and Young Adults: Smoking Rates and Susceptibility to Smoking

Social Media Influences on Tobacco Use in Adolescents
New Brunswick Anti-Tobacco Coalition - 2017
This infographic shows key statistics related to how social media promotes smoking and tobacco use among adolescents. 
Download in JPG format.
Download in PDF format.


Movie Influences on Tobacco Use in Adolescents 
New Brunswick Anti-Tobacco Coalition - 2017
This infographic shows key statistics related to the use of tobacco in movies and its influence on youth smoking behaviours. 
Download in JPG format.
Download in PDF format. 


Report: Youth Exposure to Tobacco in Movies in Ontario, Canada: 2002-2018
Ontario Tobacco Research Unit - 2019
Examines onscreen tobacco exposure among Ontario youth over the period 2012 to 2018. Over half of top-grossing movies (56%) featured tobacco. Of the movies with tobacco content, 87% were youth-rated. 

View the report.

While you were streaming: Smoking on demand
Truth Initiative (USA) - 2019
Tobacco depictions in youth-rated TV content has risen by more than 379% in one year with "Stranger Things" once again, emerging as the worst offender

Susceptibility to Smoking Amongst Youth in New Brunswick
New Brunswick Anti-Tobacco Coalition and New Brunswick Health Council - 2014
Susceptibility to smoking is defined as “the absence of a firm decision not to smoke.” This represents youth who have never tried smoking, but are at risk of smoking in the future. Susceptibility is therefore useful for predicting which youth may become smokers. This document presents statistics related to New Brunswick youth as well as some ideas on how parents and  teachers can take action to reduce susceptibility to smoking among youth.
Download the document (PDF).




Achieving Tobacco-Free Living: A Priority in New Brunswick
New Brunswick Health Council - 2017
This infographic presents key statistics related to tobacco use in New Brunswick, including youth. For example, according to the New Brunswick Health Council, 9,000 youth in New Brunswick are at risk of becoming smokers. 
Download the document (PDF).





New Brunswick Student Wellness Survey - Grades 6-12
New Brunswick Department of Social Development - 2016
The New Brunswick Student Wellness Survey is a provincial initiative of the Department of Social Development – Wellness Branch, in co-operation with the Department of Education and Early Childhood Development. Data collection and analysis is conducted by the New Brunswick Health Council. The purpose of the survey is to examine the health and wellness attitudes and behaviours of students in grades 6 to 12, and to share data to promote action around wellness. The data was collected from 38,573 students across 183 schools in New Brunswick.

New Brunswick Student Wellness Survey - Grades 6-12 (2015-2016)


Canadian Student Tobacco, Alcohol and Drugs Survey
Statistics Canada and Health Canada - 2018
This national survey—which measures tobacco, alcohol and drug use among Canadian students in grades 7 to 12 (secondary I to V in Quebec)—provides valuable information that will inform approaches to addressing complex health and social issues such as the problematic use of tobacco, alcohol and drugs, including opioids and cannabis.

Canadian Tobacco, Alcohol and Drugs Survey
Statistics Canada and Health Canada - 2018
The Canadian Tobacco, Alcohol and Drugs Survey is a biennial general population survey of tobacco, alcohol and illicit drug use among Canadians aged 15 years and older:

Health Characteristics, annual estimates: Smoking - Statistics Canada 
Statistics updated yearly. 
National and provincial data estimates for:

  • Current smoker, daily or occasional
  • Current smoker, daily

Broken down by age group and sex.
View statistics

The Student and School Neighbourhood Characteristics Associated with Smoking Susceptibility Among Secondary School Students (Grades 9-12) in Canada
Dr. Susan Kaai - University of Waterloo - 2015
This presentation by Dr. Susan Kaai was offered to the New Brunswick Anti-Tobacco Coalition as part of a webinar on the topic of smoking susceptibility among youth.
Download the presentation slides (PDF)


Preventing Problematic Substance Abuse in Youth
Chief Public Health Officer, Government of Canada (2018)
Learn what you can do to raise awareness about prevention, harm reduction, treatment and recovery related to susbtace abuse, including tobacco, among youth.
View it here.  





Youth and Young Adults: Tobacco Education and Prevention

New Brunswick Wellness Movement
New Brunswick Department of Social Development 
The Wellness Movement encourages communities, groups, schools and workplaces to make a commitment to a healthy lifestyle, including tobacco-free living. 
Visit for more information and resources



Make Your Home and Car Smoke-Free: Information for Youth
Health Canada - 2015
This guide is intended to help youth with parents who smoke get rid of second-hand smoke in their family home and car by giving them tips to get their family on board.
View online.
Download PDF.




Keep Your Kids Smoke-Free
Health Canada - 2010
By being aware of the potential risk factors for tobacco use, you can be better prepared to support healthy tobacco-free choices for your children. This guide provides strategies and tips that parents can use to keep their children and youth smoke-free. 
View online. 


Youth Zone - Health Concerns - Smoking
Health Canada - 2010
Too many young Canadians are still tempted by smoking. By giving them the facts about what smoking means to their body, their environment and who's actually benefiting from the sale of tobacco products, they can make an informed decision about tobacco.
View online.

Freeze the Industry - Youth and Young Adults Campaign in Support of Plain and Standardized Tobacco Packaging
Freeze the Industry (campaign)
Freeze the Industry is a large and fast-growing network of youth activists standing against the Tobacco Industry. Their mission is to expose the false sense of power tobacco companies have on society and make them accountable for the harm they cause. 
View website.



Better to Breathe
Young Adults Leadership Team 
Better to Breathe was founded by the Young Adult Leadership Team as a national initiative to lower tobacco consumption rates in Canada’s youth. Initially a blog, this website seeks to showcase resources and interesting campaigns regarding tobacco awareness and cessation. 
View the website.


Consider the consequences of vaping
Health Canada - 2018
A special section of the website - Consider the consequences of vaping - is dedicated to youth, and showcases a video, tools and messaging aimed at talking about the risks of vaping with youth. 
View website

Consider the consequences of vaping (video)
Health Canada - 2019



Consider the Consequences Poster: Vaping can alter teen brain development
Health Canada - 2019
Download it here








Consider the Consequences Poster: Vaping can cause
lung damage

Health Canada - 2019
Download it here








Consider the Consequences Poster: The long term
health impacts of vaping are unknown

Health Canada - 2019
Download it here 








Consider the Consequences: Online Activity Sheet
Health Canada - 2019
Download it here. 







Consider the Consequences School Kit
Health Canada - 2019
Order here.

The kit includes:

  • Consider the Consequences posters (two copies of each bilingual poster)
  • Consider the Consequences mirror clings (two English and two French)
  • Talking with teens about vaping tip sheet (for teachers)
  • Student Activity Sheet

Talking with your teen about vaping: a tip sheet for parents  
Health Canada - 2019
Download it here. 







Vaping - The mechanics (infographic) 
Health Canada - 2018 
Download it here.









Youth and Young Adults: Smoking Cessation

Break It Off!
Health Canada 
Quitting smoking is like leaving a bad relationship. Difficult but you KNOW it's good for you. The free Break It Off Mobile App even helps you through those moments of weakness, so you can dump smoking once and for all.
View the website.


Video - Don't Wait to Quit Smoking
Health Canada - Break It Off Campaign
ÀAs part of the young adult tobacco cessation campaign, Break It Off, Health Canada has produced a video to encourage smokers to think about quitting smoking. The video showcases idealized moments in a young person’s life and asks the audience to quit smoking today, instead of waiting for a milestone in the future. View it here.


Quit 4 Life - Break the Habit 
Health Canada - 2012
Did you know that it takes more than will power to quit smoking? It takes skills and support, as well as your own motivation to quit. The new Quit4Life (Q4L) handbook can help you to quit smoking... for life. Q4L is organized around 4 central steps: Get Psyched, Get Smart, Get Support, Get On With It. The handbook will help you learn about why you smoke, how to quit and how to stay smoke-free once you get there.
View online. 

On the Road to Quitting: Guide to Becoming a Non–Smoker for Young Adults
Health Canada - 2013
No matter how near or far you are from your goal of quitting smoking, this booklet will help you figure out what you want to do and provide the information you need to move forward. The steps are simple, and will help you quit smoking and stay smoke-free. On the Road to Quitting provides you with the facts, some food for thought, and ultimately arms you with the skills and motivation needed to make a plan when you’re ready to quit.
View online.
Download PDF. 


My Journey with Tobacco: Youth Tobacco Cessation Toolkit and Facilitator's Guide
National Association of Friendship Centres
There is an increasing need for Aboriginal youth tobacco cessation programming and resources. The National Association of Friendship Centres, through research, interviews, and workshops, has identified a framework to support Aboriginal youth tobacco cessation (including activities and practice guidelines). 
Download the Youth Cessation ToolKit (PDF)
Download the Facilitator Guide (PDF)



Youth and Young Adults: Grants and Funding Opportunities

School Wellness Grants
New Brunswick Department of Social Development 
These grants encourage and support New Brunswick schools to contribute to the wellness of their students and their community. The grants provide financial resources to schools to support the implementation of Comprehensive School Health (CSH) approaches to increase mental fitness, healthy eating, physical activity and tobacco-free living among their students and within their community. 
View website.

Take Action Against Tobacco Use (TATU) Grants
New Brunswick Department of Social Development 
This grant program provides up to $5,000 to support community-led initiatives to increase tobacco-free living and strengthen community action with an emphasis on youth-led initiatives, partnerships and comprehensive actions. 
View website.

Micro-Grants for Cannabis or Vaping Public Education
Health Canada (2019)
New micro-grants program to support public education about the health effects of cannabis and/or the risks of vaping. These micro-grants are offered up to $1,000 to support smaller public education projects.   
View website.



Youth and Young Adults: Other Resources

Be sure to view the following pages on our website which have resources related to tobacco education and prevention, as well as smoking cessation:

  • E-cigarettes, vaping products and flavoured tobacco
    Information and statistics on health effects and risks related to electronic cigarettes, vaping products, waterpipes, hookah and sisha. 

  • Cannabis
    Information on cannabis legalization in Canada, links to reports on cannabis use and public education information on the topic, including health risks.  
  • Tobacco-Free Living Champions
    Get inspired! As part of its vision to promote a tobacco-free province, the New Brunswick Anti-Tobacco Coalition shares success stories from individuals, groups and organizations who have taken action to live tobacco-free in their homes, schools, workplaces and communities. Many of these stories showcase projects undertaken by youth groups, schools, colleges and universities.